How is Eau De Toilette different from Eau De Parfum?

While Eau De Toilette is mixed with 5-15% perfume oil in alcohol and water and lasts for about 3-4 hours, Eau De Parfum is mixed with 15-20% perfume oil in alcohol and water and can last for about 6 to 8 hours.

What does cruelty-free perfume mean?

It means that none of the products are tested on animals by either the manufacturers or the suppliers as well. They are 100% against animal testing.

Is cologne different from perfume?

Yes, they are different. The difference lies in the fact that perfumes are usually made of a higher concentration of oils of about 20 to 30 percent while cologne is around 2 to 4 percent only.

Which lasts longer - cologne or perfume?

It is obvious that since perfumes are made of a higher concentration of oils, they have a longer-lasting effect than colognes.

What is the best way in which one can store their fragrance?

The best way to store your fragrance is to keep it in a cool dry or a dark-area. Much exposure to sunlight can cause an imbalance in the ingredients and change the way your perfume smells.